Optasia is an AI-led financial technology company that operates a B2B2X platform enabling financial access in emerging markets. Founded in 2012 as Channel VAS, the company rebranded to Optasia in 2022. It uses artificial intelligence and mobile data to provide credit scoring, micro-lending, and airtime advance services in partnership with mobile network operators, mobile wallet operators, and financial institutions. The company operates across Africa, the Middle East, Asia, Europe, and Latin America. Optasia is headquartered in Dubai, United Arab Emirates. In November 2025 the company listed on the Johannesburg Stock Exchange.