Assistant Marketing Manager

About the Role

In this role, you will be instrumental in executing hotel marketing strategies to enhance property visibility and drive revenue. You will support the design and rollout of property-specific campaigns across various digital channels, social media, and branded platforms. Staying up to date on industry trends is crucial, as you will monitor emerging marketing tools, technologies, and consumer behaviors relevant to the hotel industry and target audiences. Additionally, you will prepare and deliver monthly performance updates and marketing analyses to Sales and Revenue Management teams. As part of a collaborative initiative, you will partner with department leaders to execute targeted campaigns that enhance revenue and guest engagement.

Responsibilities

• Execute hotel marketing strategies: Support the design and rollout of property-specific campaigns across digital channels, social media, and branded platforms to drive visibility and revenue.
• Stay up to date on industry trends: Monitor emerging marketing tools, technologies, and consumer behaviors relevant to the hotel industry and target audiences.
• Report on campaign performance: Prepare and deliver monthly performance updates and marketing analyses to Sales and Revenue Management teams.
• Support cross-functional initiatives: Partner with department leaders to execute targeted campaigns that drive revenue and guest engagement.

Qualifications

• Degree in Marketing, Communications, Hospitality, or related field.
• Minimum 3–5 years of marketing experience, preferably in hospitality.
• Proven expertise in digital marketing (SEO, SEM, email, social media).
• Strong content creation and brand management skills.
• Experience in campaign planning, execution, and performance analysis.
• Proficiency in marketing tools and hotel systems (e.g., Salesforce, OnQ).
• Excellent communication, project management, and analytical skills.