We are currently looking for a Back-End Developer for our UAE operations. This position requires a strong programming background in C#, .NET Core, ASP.NET MVC, and Web API, along with experience in Optimizely CMS 12+, CMP, and Personalization. A good understanding of the Optimizely Service API, Content Delivery API, CMP APIs, and CR APIs is essential, as is familiarity with Azure cloud hosting and deployment pipelines.
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Required Skills
- Strong programming in C#, .NET Core, ASP.NET MVC, Web API.
- Experience with Optimizely CMS 12+, CMP, and Personalization.
- Familiarity with Optimizely Service API, Content Delivery API, CMP APIs, and CR APIs.
- Hands-on experience with tracking data pipelines and analytics integrations.
- Strong understanding of personalization concepts, customer segmentation, and content affinity.
- Familiarity with Azure cloud hosting and deployment pipelines.
Responsibilities
- Customize Optimizely CMS features (content types, blocks, workflows).
- Implement integrations with CMP (Content Marketing Platform) for content planning and publishing.
- Develop APIs to connect CMP with CMS, CRM, and DAM systems.
- Configure and implement Content Recommendations & Personalization rules.
- Handle event tracking, user profile data, and personalization logic on the server side.
- Ensure platform performance, scalability, and compliance with data regulations.
- Collaborate with front-end teams to deliver personalized experiences.
Joining Time Frame
2 weeks (maximum 1 month)
Location
UAE
