Business Development Executive - Prepit

About the Role:
The Business Development Executive will be responsible for identifying, engaging, and converting new F&B businesses in Saudi Arabia into customers for the company. The ideal candidate will have a solid understanding of the Saudi F&B landscape, feel comfortable speaking with restaurant owners and decision-makers, and will be adept at translating business challenges into clear commercial solutions. This is a hunter role with a strong focus on new business acquisition, pipeline generation, meetings, demos, negotiations, and closing.

Duties & Responsibilities:

Business Development & Sales

• Identify and target potential customers across the Saudi F&B market.
• Build and maintain a strong pipeline of qualified prospects.
• Prospect through outbound calls, LinkedIn, WhatsApp, email, networking, events, referrals, and other channels.
• Reach out to restaurant owners, CEOs, GMs, Commercial Directors, Marketing Directors, and other key decision-makers.
• Conduct discovery meetings to understand customer challenges, business objectives, and current technology stack.
• Present and demonstrate the company's solutions based on each prospect's specific needs.
• Develop compelling business cases around customer retention, repeat purchases, loyalty, customer engagement, and revenue growth.
• Handle objections related to pricing, implementation, integrations, ROI, and switching from existing solutions.
• Negotiate commercial terms and drive opportunities through to contract signature.
• Maintain accurate and up-to-date CRM records and sales forecasts.

Market Development

• Develop a strong understanding of the Saudi F&B market and its key players.
• Identify market trends, emerging restaurant concepts, chains, franchises, and high-potential accounts.
• Build relationships with restaurant groups, technology providers, consultants, and other relevant ecosystem partners.
• Represent the company at F&B exhibitions, networking events, conferences, and industry gatherings.
• Continuously identify new channels and opportunities for customer acquisition.

Account & Pipeline Management

• Follow up consistently with prospects throughout the sales cycle.
• Work closely with the commercial and product teams to ensure customer requirements are properly communicated.
• Coordinate with internal teams during the handover from sales to onboarding.
• Track key sales KPIs including meetings, qualified opportunities, proposals, conversion rates, and closed revenue.
• Provide regular market and pipeline updates to management.

Requirements:

• 2–4 years of experience in Business Development, Sales, or Account Management.
• Previous experience selling B2B SaaS, technology, fintech, martech, restaurant technology, loyalty, POS, ordering, or similar solutions is highly preferred.
• Strong understanding of the Saudi F&B market.
• Existing relationships with restaurant groups, chains, cafés, QSRs, or F&B decision-makers in KSA is a strong advantage.
• Excellent communication, presentation, negotiation, and closing skills.
• Strong prospecting and cold outreach capabilities.
• Comfortable conducting meetings and presentations with senior decision-makers.
• Commercially minded with the ability to understand and communicate ROI.
• Self-motivated, target-driven, and comfortable working in a fast-paced startup environment.
• Strong CRM and sales pipeline management skills.
• Willingness to attend industry events and conduct face-to-face meetings across Saudi Arabia.

Benefits:

• Comprehensive Wellbeing: Enjoy peace of mind with our private medical insurance and life cover.
• Work-Life Balance: Achieve optimal well-being with our hybrid work environment, generous maternity and paternity benefits, and regular team-building events.
• Continuous Development: Expand your horizons through our commitment to learning and development opportunities.