Content Developer

About the Role
In this position, you will be responsible for the creation and management of high-quality digital content across various platforms. Your role will involve analyzing target audiences, producing tailored content, and implementing strategies that enhance visibility and engagement.

Responsibilities

• Content Needs Analysis:

  • Analyze target audiences, their interests, and digital behavior.
  • Identify suitable content types for different platforms and goals.

• Content Creation & Editing:

  • Produce original, high-quality content for various platforms (official website, social media, newsletters, blogs, etc.).
  • Proofread and edit content to ensure accuracy, consistency, and adherence to brand guidelines.
  • Adapt tone and language to suit platform and audience.

• Digital Content Management:

  • Coordinate with design and multimedia teams to align visuals with written content.
  • Upload and manage content using CMS platforms.
  • Monitor and evaluate content performance using analytics tools (e.g., Google Analytics).

• Search Engine Optimization (SEO):

  • Apply SEO strategies to increase visibility in search engines.
  • Select appropriate keywords and integrate them effectively into content.

• Creative Development:

  • Propose new content topics and campaign ideas that align with the organization's goals and key events.
  • Generate performance reports with improvement recommendations.

Qualifications

• Bachelor’s degree in media, Marketing, Communications, Arabic/English Language, or a related field.
• 2-4 years of experience in content development or a related role.
• Excellent command of both Arabic and English (writing and editing).
• Proven ability to write professionally and creatively across formats.
• Solid understanding of digital marketing concepts, SEO practices, and content management systems (CMS).
• Proficiency in tools such as Microsoft Office, Google Docs, WordPress, Canva, or Adobe Creative Suite.
• Strong time management skills and the ability to work under pressure.
• Personal Attributes:
  • Creativity and innovation.
  • Attention to detail and accuracy.
  • Initiative and willingness to learn.
  • Excellent communication and collaboration skills.
  • Flexibility and adaptability.