About the Role
Join our dynamic hotels team as a Marketing Executive, where your role extends beyond supporting brand positioning initiatives; you are instrumental in delivering memorable experiences that make a lasting impression on every guest. As part of your responsibilities, you will assist the Marketing Manager in implementing the hotel’s marketing strategy and support ongoing campaigns, content development, and day-to-day administrative tasks.
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Responsibilities
Here's what you'll do during a typical day:
- Digital/Online Focus
• Plan and execute all digital marketing efforts for the hotel, including social media and email marketing.
• Design, build, and maintain the social media presence across all digital channels for the properties you oversee.
• Measure and report the performance of all digital marketing campaigns, assessing results against goals (ROI and KPIs).
• Identify social media trends and insights to inform the broader marketing plan.
- PR Focus
• Ensure hotels maintain appropriate PR content, including up-to-date media lists, press kits, collateral, brochures, and all communications with relevant external media.
• Conduct regular media monitoring and collate all media coverage.
• Serve as a key point of contact, liaising with journalists and influencers to support hotel stays and logistics.
• Collaborate with the regional PR Team as necessary.
- Social Media Focus
• Incorporate social media into the hotel's overall marketing strategy and campaigns as deemed appropriate.
• Stay informed about communications from the Social Team regarding best practices, announcements, and social media recommendations.
• Act as the main point of contact for all social media-related queries, including online reputation management, content, strategy, and daily upkeep of the hotel's active social channels.
- Food & Drinks Focus
• Assist the senior team and food and beverage stakeholders in promoting the F&B outlets through various marketing channels.
• Facilitate and arrange photoshoots and update available visual assets related to food and beverage.
• Develop campaigns and content to promote key food and beverage moments throughout the year.
• Monitor online review platforms (e.g., TripAdvisor).
Qualifications
Required Qualifications:
- Experience in a similar marketing role with a proven track record of supporting and managing marketing efforts.
- Strong understanding of key marketing and eCommerce strategies, particularly in the hospitality industry.
- Excellent written and verbal communication skills in English.
- Proficient in Microsoft Office applications, with capabilities in project and time management and budget management.
- Demonstrated ability to work under pressure and meet tight deadlines.
- Strong customer focus and the ability to work independently.
- Creative mindset with an interest in hospitality marketing.
Preferred Qualifications:
- Experience in digital marketing, including managing social media channels and email campaigns.
- Understanding of commercial awareness and the adaptability to changing priorities.
- Familiarity with hotel property management systems, online marketing tools, and content management.
- Knowledge of hospitality marketing best practices.
- Bachelor's degree in a relevant field or an equivalent qualification.
- Proficient in Microsoft Office (Word, Excel, PowerPoint).
- 2-3 years of working experience in a related field.
What It Takes to Make the Stay
At the company, our core values define the qualities we seek in every team member:
- A passion for spreading the light and warmth of Hospitality.
- Acting with Integrity and always doing the right thing.
- Inspiring others through Leadership.
- Believing that Teamwork drives the best outcomes.
- A sense of Ownership and accountability.
- A focus on the Now, bringing urgency and discipline to every moment, knowing it can make a lasting impact.
Join an Award-Winning Workplace Culture
We strive not only to deliver exceptional experiences for our guests but also to cultivate an exceptional workplace for our team members. As a global leader in hospitality, we have welcomed over 3 billion guests worldwide and remain committed to our vision of filling the earth with the light and warmth of hospitality. Our award-winning culture has led to recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. Whether you’re starting your career or exploring new opportunities, we support your journey every step of the way. Come for the job and stay for the career, helping us make every stay a little more magical.
