About the Role
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We are seeking a CRM Developer with strong experience in Core PHP and Laravel to develop, maintain, and enhance our custom CRM platform. The ideal candidate will possess a solid background in CRM development, API integrations, workflow automation, and lead management to effectively contribute to our team.
Key Responsibilities
- Design, develop, and maintain a custom CRM platform using Core PHP, Laravel (MVC), MySQL, HTML, CSS, Bootstrap, JavaScript, jQuery, and Vue.js.
- Develop secure backend modules and responsive frontend interfaces.
- Build and maintain RESTful APIs and integrate third-party systems, including Call Center solutions, WhatsApp API, SMS Gateways, Email Services, Landing Page Forms, and MasterPlan.
- Implement lead assignment and routing based on business rules, agent KPIs, workload, and availability.
- Create and manage automated cron jobs for lead distribution, notifications, reporting, and data synchronization.
- Perform data migration, database optimization, and system upgrades.
- Develop CRM modules, including Lead Management, Workflow Automation, Reporting Dashboards, and Role-Based Access Control.
- Ensure data validation, duplicate prevention, and secure handling of incoming leads.
- Troubleshoot, debug, and optimize system performance and security.
- Write clean, scalable, and well-documented code.
- Collaborate with internal teams to gather requirements and improve CRM workflows.
Required Skills and Qualifications
- Bachelor's degree in Computer Science, Software Engineering, or a related field.
- 3–5 years of experience in Core PHP and Laravel development.
- Strong knowledge of MySQL, database optimization, and SQL queries.
- Experience with REST APIs, AJAX, JSON, and third-party integrations.
- Experience integrating website forms and external lead sources into CRM systems.
- Experience with lead assignment logic, workflow automation, and CRM processes.
- Experience integrating WhatsApp, SMS, Email, Call Center, and MasterPlan.
- Experience creating and managing cron jobs and scheduled tasks.
- Strong frontend development skills using HTML5, CSS3, Bootstrap, JavaScript, jQuery, and Vue.js.
- Good understanding of MVC architecture and software development best practices.
- Strong problem-solving, debugging, and communication skills.
