Product Marketing Leader
Financial Services Company Dubai, United Arab Emirates
Unlock employer Riyadh, Saudi Arabia Posted: 11 Dec 2025
About the Job:
The company, headquartered in the Saudi Capital, is the new national airline that aims to shape the future of flying. The airline seeks to lead the aviation industry by transforming Saudi Arabia into a global aviation and trade hub—becoming a digitally native airline that will connect the kingdom to more than 100 destinations.
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Unlock employer & apply directlyAbout the Role:
Are you a technically minded analytics professional who’s passionate about enabling data-driven decisions through precise tracking and implementation? In this role, you will lead all reporting and analytics across the company's digital ecosystem to ensure accurate tracking of user interactions, enabling insight-driven optimization of guest journeys, performance measurement, and campaign effectiveness.
You will champion a customer and data-centric culture, leveraging advanced platforms like Adobe Customer Journey Analytics (CJA) and Contentsquare. Collaborating closely with Digital Delivery teams, Product Owners, and cross-functional stakeholders, you will translate business needs into data-driven decision-making.
Responsibilities also include supporting the implementation team by validating key digital events, identifying discrepancies, and flagging potential data gaps to ensure accurate data capture. Beyond reporting, you will explore automation opportunities and scaling frameworks to future-proof the company's analytics infrastructure, ultimately driving innovation to deliver smarter, more personalized customer experiences at scale.
About You:
Degree qualified, you will have a minimum of 6 years of experience in digital analytics and performance reporting. Experience across complex web and app environments, event-level tracking, dataLayer structures, and comprehensive digital analytics frameworks is essential. You must be proficient in digital analytics platforms, including Adobe Customer Journey Analytics (CJA), Contentsquare, and other web/app analytics solutions.
Experience applying AI-driven insights to optimize digital performance will be considered a strong asset.
This is your opportunity to shape the future of air travel.
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