About the Role
The company is revolutionizing mobility and is looking for a Digital and CX Manager to join the team in Dubai. In this role, you will be responsible for driving the lifecycle, deployment, and optimization of core digital platforms, such as the standalone ownership app, connected car app, and immersive retail technologies. You will also manage the 3D vehicle configurator and ensure a seamless operational backbone across all markets while future-proofing the region’s digital product ecosystem and data infrastructure.
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Key Responsibilities
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Ownership App & Connected Car Services (CCS) Product Management
- App Strategy & Migration: Framework and execute the regional app strategy to transition markets from legacy NSC apps to a unified standalone OEM app framework.
- Stakeholder & Stack Alignment: Collaborate with NSCs on the technical stack, feature roadmaps, and development of local community spaces.
- Go-To-Market: Develop and manage the GTM strategy and execution for all app-related topics, including the Ownership app, CCS, and third-party localized services (e.g., CAFU).
- Performance Optimization: Review, analyze, and optimize CCS activation rates using data-driven methodologies (PDCA loops).
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Immersive Retail & Interactive Platforms
- Spatial Computing & AR: Own the strategy, vendor coordination, and deployment roadmap for Apple Vision Pro virtual showroom experiences.
- Showroom Digitization: Lead end-to-end management, software optimization, and scaling of physical/digital interactive Digital Tables.
- 3D Configurator Lifecycle: Manage the 3D vehicle configurator asset pipeline, overseeing everything from technical briefing to delivery and asset integration.
- Manage PIM (Product Information Management) tool for vehicles and accessories specs.
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Data Infrastructure & Lead Funnel Management
- Systems Integration: Integrate systems for different parties (NSCs, CDP, AMIEO hub).
- Data Integration: Enhance vehicle milestone data and core connectivity requirements (e.g., BSP, One ID integrations).
What We Are Looking For
- Bachelor’s degree in business administration or a relevant degree
- 5-7 years of experience in a similar role
- General automotive market knowledge
- Strong understanding of the GCC/ME digital landscape and tech adoption trends
- Computer science and Salesforce management experience are big pluses
- Proficient MS Office skills
- Knowledge of sales and service operations, quality, and customer experience
- Fluent in English
- Product Mindset: Structured thinker focusing on systems, scalability, and data integrity
- Matrix Diplomacy: Proven ability to work cross-functionally and influence diverse, regional NSC stakeholders
- Problem Solver: Ability to address complex technical or data blocks to streamline backend operations
- Agile & Curious: Passionate about enhancing the automotive customer journey through cutting-edge technology.
At the company, we value diversity and believe that our differences make us stronger. We are committed to creating positive change and ensuring inclusivity throughout our career journey, building teams that foster a sense of belonging for all.
