About the Role:
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This position assists in the execution of the hotel's/resort's digital marketing strategy across all digital and electronic marketing platforms. You will support the implementation of innovative digital campaigns that increase awareness of the hotel/resort while aligning with commercial objectives. This role involves maintaining, updating, and optimizing the property's digital presence across various channels to ensure accuracy and brand compliance.
Responsibilities:
- Assist in maintaining the property's digital presence across FS.com and other owned channels.
- Monitor online reputation platforms and guest reviews, reporting trends and feedback to internal stakeholders.
- Oversee paid media support including campaign briefing, asset collection, trafficking coordination, and performance reporting.
- Support digital marketing efforts like SEO, PPC, email marketing, and display advertising in collaboration with agency partners.
- Help audit marketing and sales materials for brand guideline consistency.
- Assist with campaign briefing, performance tracking, and post-campaign reporting.
- Maintain reporting dashboards and digital performance measurement tools.
- Conduct competitor benchmarking and market research to identify digital marketing opportunities.
- Manage day-to-day operations of social media channels, grow audiences, and enhance engagement across platforms.
- Support the digital promotion of various hotel outlets through both organic and paid channels.
- Collaborate with corporate and tourism board social media teams as required.
- Develop and update content in line with brand standards, and assist in the creation of marketing collateral and promotional materials.
- Coordinate photo and video shoots, maintaining marketing asset libraries.
- Utilize analytical tools to track performance against established KPIs, and identifying opportunities for improvement in content quality and marketing efficacy.
- Act as a brand ambassador for the company, ensuring compliance with policies and promoting a positive image on personal social media platforms.
- Perform additional duties and special projects as assigned by the Director of Public Relations.
Preferred Qualifications and Skills:
- 1 to 3 years of experience in digital marketing, social media, communications, or hospitality marketing.
- Internship experience may be considered.
- Understanding of digital marketing principles and familiarity with social media platforms.
- Strong written and verbal communication skills with an ability for content creation and storytelling.
- Basic photography and video content creation skills preferred.
- Attention to detail and strong organizational skills.
- Ability to manage multiple projects while meeting deadlines and priorities.
- Coordination skills with agencies, vendors, and internal stakeholders.
- Knowledge of design tools (Adobe Creative Suite, Canva) preferred.
- Experience with content management systems and social media publishing tools preferred.
- Proficiency in Microsoft Office Suite.
- Passion for hospitality, luxury brands, and enhancing guest experience.
Our Offering:
- Opportunities for global career development.
- A diverse work culture with 50 different nationalities.
- Quality living accommodations.
- Excellent training and development programs.
- Employee recognition initiatives.
- Complimentary nights at the company Hotels worldwide.
- Paid annual home leave tickets.
- Complimentary meals in employee restaurants.
- Free transportation to work.
- Medical coverage.
Work Authorization:
The hotel will apply for work authorization for a successful candidate.
