We are seeking a talented Digital Marketing Manager in our D2C & Corporate Marketing Team to strategically develop and effectively manage integrated digital campaigns across a variety of digital media channels (Samsung.com, Paid Media, Social, Search, Live Shows, etc.). The Digital Marketing Manager will create best-in-class user experiences and drive maximum purchase intent, brand engagement, and conversions. They will also lead the planning, execution, and optimization of awareness, performance, and engagement-driven campaigns while supporting marketing divisions such as Smartphones, TVs, Digital Appliances, Wearables, Tablets, and other consumer electronics. The role will focus on driving creative excellence and content strategy (including live commerce and social shows) and supporting the organization’s business and digital goals.
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Role and Responsibilities
- Drive and manage digital & social campaigns for the brand and various products throughout the year
- Responsible for developing digital & social creatives with help from creative agencies and making them live across all channels with help from media agencies
- Build strong creative content and campaign strategies to boost all touchpoints and optimize website conversions by working closely with the store team
- Collaborate with internal stakeholders (divisions, HQ, etc.) to ensure consistency and timeliness with other marketing channels
- Manage live shows, live commerce, and real-time content formats that enhance product engagement and drive conversion
Requirements
- 8-11 years of experience in Digital Marketing and Social Media
- Bachelor’s degree in Marketing, Business, Communications, or a related field
- Proven track record in leading content development, creative strategy, and live/social show production
- Strong experience in developing performance-driven digital & social campaigns across all funnel stages
- Previous experience in Live Commerce, Live Content Creation, and Social/Video Content Development is a strong advantage
- A blend of experience from brand-side and media/creative agency is preferred
Work Conditions
- Competitive salary and performance-based incentive plan for all levels
- Flexible working hours schedule
- Visa, Top-Tier medical insurance plan and life insurance
- 22 days of paid annual leave plus public holidays
- An additional day off for your birthday!
- Yearly air ticket allowance & monthly parking allowance (if applicable)
- Free Employee Social Clubs (Padel, Korean & Arabic Language Clubs)
- Access to discounts on a wide range of Samsung products
- On-site Cafeteria with free coffee and fruits
- 1 Volunteering Day per year
- Employee Referral Program - We want great talents like you!
- 24/7 access to the Samsung Learning Platform
- A creative, collaborative, and inclusive company culture
Location
Butterfly Building, Tower A, Dubai Media City, Dubai, UAE
