About the Role
We are seeking an experienced digital media leader to oversee the digital presence of a high-profile leadership office. The role will set the strategy for official websites, social media, and digital campaigns, ensuring accurate, timely, and impactful communications aligned with approved narratives and strategic priorities.
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Key Responsibilities
- Lead the digital media strategy across official websites, social media accounts, and digital engagement platforms.
- Establish policies, editorial standards, and approval frameworks to maintain consistent messaging, credibility, and quality.
- Oversee digital campaigns supporting official activities, announcements, and strategic initiatives.
- Direct the development and publication of digital content, including website updates, press releases, blogs, podcasts, and multimedia.
- Supervise social media planning and execution, ensuring accuracy, timeliness, and appropriate audience engagement.
- Integrate analytics, SEO, and audience insights to strengthen reach, visibility, and content performance.
- Monitor global digital trends and recommend relevant innovations and international best practices.
- Collaborate with strategy, content, creative production, media monitoring, and IT teams to deliver coordinated communications.
- Manage relationships with government stakeholders, creative agencies, production partners, and social media platforms.
- Lead departmental planning, budgets, workforce allocation, and team development.
- Set KPIs and provide weekly, monthly, and executive-level performance reports.
Requirements
Qualifications & Experience
- Bachelor’s degree in Digital Media, Communications, or a related discipline; a master’s degree is preferred.
- Minimum 13 years of relevant experience in digital media management, strategic communications, or related fields.
- Demonstrated experience leading digital strategies, integrated campaigns, official websites, and social media operations.
- Strong understanding of digital content production, analytics, SEO, and platform performance.
- Experience managing senior stakeholders, multidisciplinary teams, budgets, and external partners.
- Excellent communication skills, sound editorial judgment, and the ability to handle sensitive information with discretion.
- Experience within government, leadership offices, or high-profile institutions is highly desirable.
Core Competencies
Strategic thinking, effective decision-making, impactful communication, stakeholder collaboration, adaptability, team empowerment, and commitment to excellence.
Confidentiality
The employer’s identity and further details will be shared with shortlisted candidates at the appropriate stage.
