About the Job
The Product Marketing Director at Core42, a G42 company, will drive our go-to-market strategy and market positioning. This role is crucial in articulating our value proposition, developing compelling narratives around our technology, and accelerating market adoption and engagement on our cloud infrastructure solutions, focusing on revenue growth through effective 360 campaigns and partnerships. You will utilize market intelligence, competitive analysis, and customer data to enhance product positioning, refine launch strategies, and foster product growth.
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Responsibilities
- Build and lead the team defining product launch strategy and driving go-to-market plans that include effective messaging, positioning, and differentiation for the product narrative
- Create compelling narratives that resonate with technical decision-makers and C-level executives
- Deliver sales enablement and field support through collaboration with the sales, partner, and engineering organizations
- Oversee a high-performance team of product marketing and market intelligence
- Craft clear, compelling value propositions for new and existing products
- Analyze market trends, competitive landscape, and customer insights to inform product marketing strategies
- Develop and refine go-to-market (GTM) strategies for new products or market expansions
- Provide key stakeholders with benchmarking reports & data-driven insights
- Collaborate with product managers to align product positioning with market needs
- Create dashboards and reports to track KPIs such as market penetration and customer acquisition
Qualifications
- 10+ years of B2B technology marketing experience, with 3+ years in cloud infrastructure or enterprise software
- Understanding of GPU computing and acceleration technologies
- 4+ years direct people management experience
- Proven track record of successful product launches and marketing campaigns
- Bachelor's degree in Marketing, Business, Computer Science, or related field
- Proficient in data visualization and reporting tools (e.g., Excel, Tableau, Power BI)
Working Conditions
Join our diverse team of 1100+ employees representing 68 nationalities fostering an inclusive and collaborative environment. At Core42, we value trust, accountability, and high performance. The US base salary range for this full-time role is $200,000 to $280,000, with additional rewards based on performance. Core42 is committed to building a diverse workplace and is an equal opportunity employer.
