About the Role
As the eCommerce Manager for the MENA region, you will be responsible for leading the eCommerce agenda, driving commercial performance, customer engagement, and capability development across multiple digital channels. You will own the eCommerce P&L, shape growth strategies, and partner with key customers to unlock new opportunities across the MENA market.
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In this role, you will:
eCommerce Strategy & P&L Ownership - 30%
- Own the full eCommerce P&L across MENA, delivering revenue, profit, and market share targets.
- Develop and execute annual operating plans and multi-year growth strategies for the channel.
- Drive channel mix optimization across pure-play, quick commerce, and bricks-and-clicks.
Customer Leadership & Joint Business Planning - 20%
- Lead strategic relationships with top eCommerce retailers across MENA.
- Own annual joint business plans, commercial negotiations, and contract renewals.
- Build senior customer partnerships that unlock profitable, sustainable growth.
Channel Expansion & Market Development - 20%
- Define and execute the eCommerce expansion roadmap across MENA.
- Identify and onboard new customers, platforms, and emerging channels.
- Build market-level plans with local teams and distributors to accelerate eCommerce penetration.
Retail Media, Digital Shelf & Investment Strategy - 20%
- Own eCommerce, ASP, and retail media budgets across MENA.
- Lead annual budgeting and investment planning with retailers and agencies.
- Drive retail media effectiveness, digital shelf excellence, and measurable return on investment.
Team Leadership & Capability Building - 10%
- Lead and develop the regional eCommerce team, including the eCommerce Manager, KSA, and, upon approval, a new eCommerce Operations Manager, Gulf.
- Build distributor and market eCommerce capabilities through training, tools, standards, and strategic alignment.
- Establish a MENA community of practice to share performance insights, standards, and best practices.
What We Look For:
Years and Type of Experience
- Minimum 12+ years of commercial leadership experience, preferably with a majority in eCommerce Sales. Demonstrated channel P&L ownership, operational leadership, and customer negotiation leadership within a multinational FMCG/CPG environment.
Education Level / Degree
- Minimum bachelor's degree.
Languages Required
- Fluent in English; proficiency in Arabic is an advantage but not mandatory.
Workplace Type:
Hybrid
Benefits We Offer to Help You Be Well and Thrive:
- Competitive compensation
- Generous 401(k) program in the US and similar programs internationally
- Health benefits and programs that support both your physical and mental well-being
- Flexible work environment, depending on your role
- Meaningful opportunities to keep learning and growing
- Half-day Fridays, depending on your location
Our values-based culture connects to our purpose and empowers people to be their best, both professionally and personally. We serve a diverse consumer base, which is why we believe teams that reflect our consumers bring fresh perspectives, drive innovation, and help us stay attuned to the world around us. We foster an inclusive culture where every person can feel respected, valued, fully able to participate, and ultimately able to thrive.
