About the Role
We are seeking a hands-on Email Marketing Manager with strong Klaviyo expertise to drive engaging, high-performing campaigns for established direct-to-consumer and e-commerce brands. In this full-time, fully remote role, you will take ownership of email marketing projects from planning and copywriting to campaign execution and performance. You will build and optimize campaigns, automated flows, and pop-ups that strengthen customer relationships and generate measurable revenue. Beyond email, you will contribute to broader customer communication initiatives, including WhatsApp and direct mail campaigns. Working closely with designers and company leadership, you will manage multiple projects while maintaining high standards of quality and timely delivery. You will also use modern AI tools to streamline repetitive tasks and focus more on strategy, creativity, and results. This is an opportunity to take real ownership, develop your expertise, and grow alongside a team focused on long-term client success.
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Accountabilities
As Email Marketing Manager, you will oversee the execution and performance of email marketing initiatives, ensuring that campaigns are delivered efficiently and contribute to clients' business growth. Your responsibilities will include:
- Coordinate and monitor multiple email marketing projects, ensuring deadlines, priorities, and deliverables remain on track.
- Brief and collaborate with the design team to develop effective and engaging email creatives.
- Write persuasive, conversion-focused copy tailored to each brand's audience and objectives.
- Build, configure, and manage email campaigns, automated flows, and pop-ups within Klaviyo.
- Support customer communication initiatives across additional channels, including WhatsApp and print mailings.
- Use modern AI-powered tools to automate repetitive tasks and improve workflow efficiency.
- Monitor campaign execution and performance, identifying opportunities to improve engagement and commercial results.
- Take ownership of project outcomes and proactively identify solutions to operational or performance challenges.
Requirements
The ideal candidate combines practical Klaviyo experience with strong copywriting skills, analytical thinking, and the ability to manage several projects independently. You should be proactive, accountable, and motivated by delivering measurable results. The following qualifications are expected:
- At least one year of intensive, hands-on experience with Klaviyo.
- Proven ability to independently build and manage email campaigns, automated flows, and pop-ups.
- Previous copywriting experience, with the ability to create persuasive content that drives conversions.
- Strong organizational and analytical skills, with the ability to manage multiple projects simultaneously.
- Fluent written and spoken German is essential.
- Experience in e-commerce or a marketing agency is an advantage.
- Strong sense of ownership and accountability for results.
- A solution-oriented mindset and commitment to delivering high-quality work.
- Genuine interest in continuous learning and professional development.
- Customer-focused approach, with the motivation to go the extra mile to support client success.
Benefits
- Annual gross salary of €45,000–€55,000.
- Permanent, full-time employment contract.
- Fully remote working arrangement, available worldwide.
- 40-hour working week.
- 20 days of annual paid leave.
- Direct collaboration with company founders and opportunities for accelerated learning.
- Clear processes, autonomy, and a high level of trust without micromanagement.
- Opportunities to take on greater responsibility and grow with the team over time.
- Long-term opportunity to contribute to the development of a growing business.
