About the Role
The Events & CRM Coordinator plays a key role in supporting the execution of the company's client engagement strategy across UAE & KSA. Working closely with the Events & CRM Manager Middle East, this is a vital role that brings the company's vision to life through elevated client experiences, fostering client relationships, and boutique activations.
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Key Responsibilities
CRM & Client Experience
- Support in developing and executing monthly CRM campaigns aligned with business priorities and commercial objectives
- Support boutiques in organizing personalized client experiences and private appointments
- Create seasonal product catalogs tailored to each market’s assortment, as well as bespoke catalogs upon boutique request
- Consolidate and report monthly Bloom KPIs, ensuring accurate tracking and timely updates
- Extract monthly client birthday lists and coordinate with boutiques to ensure client treatments are executed on time
- Manage CRM data and perform client reassignment when needed
Events
- Coordinate and execute all events and activations, both in-store and externally, ensuring seamless delivery
- Support in sourcing and managing suppliers, vendors, venues, and talent while adhering to budget allocations and company standards
- Liaise with HQ (CRM, VM, Events teams) to obtain event approvals and ensure alignment with global guidelines
- Oversee all operational requirements for events, including permits, logistics, supplier deliveries, and store setup
- Capture event content and prepare comprehensive post-event reports, including qualitative feedback and performance results
PR Coordination
- Liaise with the PR agency on sample requests for editorial shoots with partners
- Collect and consolidate monthly PR performance reports for regional reporting
- Coordinate with the Merchandising team to identify key investment pieces for each collection and share relevant assortment with the PR agency for press sample selection
Business Development
- Conduct monthly competitor benchmarking across marketing: CRM initiatives, client experiences, events, and media activities
- Perform regular market research on competitor brands and identify regional trends and best practices
Administration
- Raise and monitor IT support tickets, ensuring timely resolution of system-related issues
- Coordinate the setup of new boutiques on ViewApp and Rendez-vous platforms
- Manage user access requests for new joiners and coordinate access modifications or extensions across relevant retail systems
- Manage vendor creation, purchase orders (POs), amendments, and extensions
- Coordinate invoice submission and follow up on payment status with Finance
- Maintain organized records of all A&P invoices
Person Specification
- Bachelor’s Degree in Business Administration, Marketing, Communications, Design, or a related field
- Interest in Fashion, passionate about luxury experiences, and has an eye for product
- Strong organizational skills and high creativity
- Ability to work autonomously, with a high level of responsibility and accountability
- Effective communication and presentation skills
- Self-motivated, driven individual
- Proficiency in MS Office Suite (Word, PowerPoint, Excel, etc.)
- Arabic language is a plus
At the company, we are committed to promoting employment that is inclusive and respects diversity. Our workplace fosters a sense of community, encourages creativity, and initiative within our House.
