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Head of Assets and Liabilities Proposition - Business Banking

Unlock employer Dubai, United Arab Emirates Direct to Company Under an hour ago · 22 Oct 2026

Financial

  • Estimate: $120k - $180k/yr*
  • Zero income tax location

Accessibility

  • Hybrid
  • Visa Provided

Requirements

  • Experience: Senior
  • English: Professional

Position

About the Role
As the Head of Assets and Liabilities Proposition in Business Banking, you will lead the development and execution of product plans aimed at maximizing growth, market share, and profitability for the segment. Your role will revolve around creating customer value propositions based on portfolio segmentation and market research, while also collaborating with various teams to ensure the successful launch of new products and enhancements.

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Responsibilities

  • Create and manage the customer value proposition based on portfolio segmentation and market research.
  • Communicate new proposition launches, enhancements, and campaigns to customers.
  • Work closely with analytics teams on customer insight ownership and development.
  • Monitor the segment and financial planning.
  • Collaborate with product units in Retail and Corporate Banking for new product development.
  • Manage schematic lending and liabilities book for the segment.
  • Evaluate new business development initiatives and work with partners and fintechs on new products and partnerships.
  • Support operational efficiency, credit policy, and risk controls.
  • Collaborate with digital teams to create/amend digital journeys for existing and new products & services.
  • Improve cross-sell through campaigns, insights from analytics, and product enhancements.
  • Manage customer portfolio across various packages, including pricing of products and services.
  • Serve as the segment Single Point of Contact (SPOC) for key bank-wide initiatives, such as system implementations and regulatory changes.

Qualifications

  • Bachelor's degree in Business, Marketing, Finance, Banking, or a related discipline.
  • At least 15 years of experience, with a minimum of 10 years in SME and/or Product/Segment Management.
  • Local market knowledge is an advantage; multi-country experience is preferred.

Benefits

  • Competitive rewards and benefits.
  • Flexible work policy allowing for remote work options.
  • A range of professional development opportunities to accelerate your career.

There’s never been a better time to join us. As one of the region’s most recognizable brands and a leader in banking innovation, we are expanding rapidly both in the UAE and our global offices.

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