About the Role
The role focuses on managing the delivery of the company's national marketing campaigns across key service lines through the corporate team. It involves taking ownership of the national plan for service lines outside the priority areas, as well as other commercial priorities such as digital health and business development. The position leads the doctor marketing strategy end-to-end, oversees the day-to-day campaign permit process, and assists the Senior Manager, IMC Corporate with front-door triage and weekly planning meetings. It ensures that every initiative outside of the priority areas has a designated owner, a clear plan, and established turnaround times. Additionally, coordination of the IMC Cluster Managers is part of this role, which operates the corporate gates for multi-region work as defined in the MCME marketing sign-off framework.
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Key Responsibility Areas
- National campaign delivery, rest-of-business, and commercial priorities
- Front-door triage and planning meeting support
- Campaign Permit Management
- Doctor Marketing Strategy
- Brand Compliance & Policy Adherence
- Data & Privacy Compliance
- Effective Team Leadership And Management
Required Education
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Essential Education
- Post Bachelor's qualification in Marketing, Communications, Business, or related field with evidence of continuous learning.
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Desired Education
- Marketing and/or business qualification is advantageous.
Required Experience
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Essential Minimum Experience
- 6 - 8 years of relevant marketing experience, including national campaign or portfolio ownership and coordination across teams.
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Desired Experience
- Experience in healthcare or regulated industries with exposure to project management of multi-channel campaigns across digital and traditional platforms would be advantageous.
Required Job Skills and Knowledge
- Campaign Execution & Enablement
- Social Media campaign management
- Cross-cultural and cross-functional leadership
- Marketing Strategy & Planning Support
- Process Optimization & Workflow Management
- Business process optimization
- Data analytics
- Data analytics & reporting
- Lead Generation & Customer Lifecycle Management
- Marketing technology platforms (CRM, automation, analytics)
All applicants will be considered, with preference to designated groups in accordance with the United Arab Emirates Emiratization Program. If you wish to grow with us, apply now and become a part of the company's Middle East Family.
