Manager, Marketing and Consumer Intelligence

Due to the company's new strategy, an exciting opportunity has been created whereby we are looking to add a Manager for our Marketing and Consumer Intelligence team. The senior manager will help with the delivery of client-centric solutions in the areas of consumer insight and marketing effectiveness solutions. The purpose of this role is to accelerate top-line growth and deliver profitable results by addressing opportunities in client-facing work and helping clients achieve higher ROI with expert insights into key business questions.

Responsibilities

• Develop, implement, coordinate, and manage ad hoc, usually survey-based research services projects.
• Receive and understand client briefs.
• Develop research designs, proposals, and prepare budgets/costs.
• Contribute to contract negotiations.
• Brief and train field staff.
• Design questionnaires and interview/discussion guides.
• Analyze data and information, developing conclusions and solid recommendations.
• Present and report on work from proposal to analysis stage.
• Analyze and evaluate results while controlling costs and managing budgets.
• Act as the main resource link to the client, developing and maintaining close relationships and communication with client decision-makers.
• Gather and accumulate useful field data, summarizing and analyzing secondary data.
• Responsible for project management and maintaining close working relationships with key team members, including analysts, field staff, and administration.

Qualifications

• At least 8 years of experience in a research-related field, preferably with retail, marketing sciences, or CRM emphasis.
• Experience in custom/adhoc survey-based research, particularly in consumer insight or brand-tracking solutions.
• Analytical with excellent writing, presentation, and communication skills in English.
• Strong organizational and project management skills with excellent attention to detail, able to deliver results accurately and on time.
• Strong client-handling skills with the ability to connect with clients, build relationships, and add value and insights to projects.
• Strong initiative, creative thinking, leadership, management, interpersonal skills, self-motivated, and enthusiastic.

Work Conditions

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)