About the Role
We are seeking a Marketing & Digital Marketing Specialist to join our team in Riyadh. In this role, you will play a pivotal part in driving digital marketing initiatives that support project launches, lead generation, and sales pipeline efficiency within our real estate-focused business. Collaborating closely with sales teams, you will leverage data-driven insights to optimize campaign performance and contribute to the company's long-term growth objectives.
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Key Responsibilities
- Execute and manage digital marketing campaigns across platforms, including Google Ads and Meta Ads (Facebook and Instagram)
- Optimize campaigns to improve performance and reduce cost per lead (CPL)
- Utilize CRM systems to track leads, follow-ups, and monitor the customer journey
- Coordinate with sales teams to enhance lead conversion and pipeline efficiency
- Monitor campaign performance using tools such as Google Analytics 4, and prepare reports with actionable insights and recommendations
- Support project launches and various marketing activities across the real estate portfolio
Required Qualifications
- Saudi nationality
- Native proficiency in Arabic
- 1–3 years of relevant digital marketing and campaign management experience
- Hands-on experience running campaigns in Google Ads (Search and Display) and Meta Ads (Facebook and Instagram)
- Experience using CRM systems to track leads, follow-ups, and customer journey
- Working knowledge of Google Analytics 4 for performance tracking and analysis
- Proficiency with Microsoft Excel for marketing analysis and reporting
- Strong understanding of lead generation and the customer funnel
- Experience coordinating with sales teams to improve lead conversion and pipeline efficiency
- Availability to join within 30 days or less
Preferred Qualifications
- Experience marketing real estate projects or working in the real estate industry
Benefits
- Comprehensive medical insurance coverage
- Pension scheme in accordance with Saudi labor regulations
- Paid annual leave and public holidays
- Professional development and training opportunities
