About the Role
We are looking for a Marketing Coordinator to execute marketing activities, promotions, and events for our luxury monobrand portfolio, which includes renowned brands such as Armani, Missoni, Gianvitto Rossi, and Alaia. This role will ensure that all initiatives align with the policies and procedures of the company and adhere to the guidelines set by the brand principals across UAE, Kuwait, and Saudi Arabia.
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Responsibilities
Functional Roles and Responsibilities
- Assist in the development of yearly and quarterly marketing plans and calendars for the respective portfolio of brands.
- Implement marketing and promotional activities for the brands according to the agreed-upon plans.
- Maintain a thorough understanding of relevant principal requirements and guidelines, ensuring compliance across all managed marketing activities.
- Coordinate daily with the sales team and/or business unit managers to identify marketing requirements and provide necessary support.
- Collaborate with the central team weekly concerning all marketing requirements, including POS, posters, brochures, media needs, merchandising, websites, PR, CRM and database capturing, displays, etc.
- Liaise with vendors to ensure the production of POS materials and marketing collateral aligns with marketing objectives and timelines.
- Assist the line manager in compiling data for reports on brand performance, marketing initiatives, customer demographics, and post-activity reports after each sponsorship/display activity.
- Collect and analyze competitors’ activities regarding communication, pricing, packaging, and planning.
- Maintain the archiving system for all executed elements in the marketing calendar and ensure that all relevant databases/systems are updated accordingly.
- Collect and maintain estimates & invoices from all vendors and ensure timely processing of payments through the FSS structure.
- Support the team in managing annual budgets, including the allocation of monthly phasing.
- Maintain effective working relationships and contacts with key external parties, such as vendors and mall management.
- Keep the marketing calendar updated for all promotional initiatives.
- Ensure timely updates of the website brand and portfolio content by season.
- Collaborate with Brand Principals & the Social Media team to develop relevant content for the allocated portfolio.
Qualifications
Experience
- Minimum of 3 years of marketing experience.
- Experience in the retail industry, preferably in luxury, is mandatory.
- Excellent communication and interpersonal skills.
- Strong organizational and planning abilities, with the capacity to work under pressure and meet tight deadlines.
- Proficiency in Microsoft Office applications, including Word, PowerPoint, and Excel.
