About the Role
We are looking for a Marketing Specialist (m/w/d) to join our team, supporting coaches, consultants, and businesses in achieving sustainable growth through digital marketing. You will play a crucial role in planning, organizing, implementing, and evaluating our marketing activities, ensuring that every campaign is executed successfully and results are measurable. Your structured approach and enthusiasm for digital topics will be vital as you take on responsibilities to keep projects moving forward.
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Your Responsibilities
- Planning and Coordinating Marketing Activities: You will plan, organize, and coordinate various marketing measures while keeping track of timelines, responsibilities, and goals.
- Supporting Digital Campaigns: You will contribute to the execution of digital marketing campaigns, ensuring that all components are ready on time.
- Creating and Maintaining Marketing Materials: You will assist in creating and updating marketing materials to ensure our brand presence remains consistent and professional.
- Assisting with Social Media and Content: You will support our social media and content marketing activities from planning through to publication.
- Organizing Projects: You will coordinate internal marketing tasks and ongoing projects, keeping all stakeholders informed of progress.
- Maintaining Data Accuracy: You will be responsible for managing and updating marketing data and customer information, providing the team with reliable information at all times.
- Analyzing Performance Metrics: You will analyze marketing metrics to identify successful strategies and areas for improvement.
- Preparing Reports: You will assist in compiling marketing reports that present results clearly and understandably.
What We Offer
- Diverse Tasks: Work at the intersection of organization, creativity, and analysis; no two days are the same.
- Insights into Digital Marketing: Experience firsthand how campaigns, content, and strategies develop in the coaching and consulting space.
- Collaboration: Work closely with colleagues from marketing and consulting, benefiting from their expertise.
- Visible Contribution: Your efforts will ensure that marketing activities are implemented in a structured way, with measurable results.
Requirements
- Commercial Background: Completed commercial training, ideally as a Marketing Communication Specialist, or comparable practical experience in marketing.
- Interest in Digital Topics: A passion for online marketing and digital business models, with a desire to learn more.
- Proficiency with Office Applications: Comfortable working with common office software for spreadsheets, presentations, and documentation.
- Organizational Skills: Ability to plan proactively, set priorities, and maintain oversight over multiple tasks simultaneously.
- Strong Communication Skills: Enjoy coordinating with others and articulating thoughts clearly in a team environment.
- Creativity: An eye for great ideas, current marketing trends, and the ability to contribute your own ideas.
- Sense of Responsibility: Work independently and reliably, keeping commitments.
- Excellent German Language Skills: Proficient in written and spoken German, conveying information professionally and clearly.
- Advantageous: Initial experience with social media or digital marketing tools is a plus, but not a requirement.
