About the Role
The day-to-day responsibilities of this role will primarily focus on understanding customer insights and conducting market research to enhance our portfolio and meet the unmet needs of BB Customers. You will be preparing presentations and developing communications that inform and align with key decision makers, demonstrating the real business impacts of our services.
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Key Responsibilities
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Customer Insight and Market Research:
- Build a strong understanding of our portfolio and customer needs.
- Develop value proposition strategy and conduct comprehensive market research.
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Presentation Preparation and Development:
- Develop written and verbal communications that effectively inform and align stakeholders.
- Show real business impacts through well-structured presentations.
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Generic Accountability:
- Deliver best-in-class services for CMB customers at the Business Banking desks.
- Ensure customer satisfaction by providing the best services.
- Follow up on the origination and execution of customer transactions.
- Adhere to all relevant departmental policies, processes, standard operating procedures to ensure work consistency.
- Serve as the main operational point of contact for key client relationships, providing focused and professional client servicing.
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Customer Onboarding:
- Ensure client onboarding for New to Bank clients for Liabilities Business Accounts and Deposits mobilization.
- Upsell/Cross-sell to the existing client base by marketing all bank products, including trade unfunded products.
- Enable i-Banking Online platform channel migration and activation for all existing & NTB client base to enhance client experience and generate revenue.
- Generate referrals by referring clients to other coverage sales channels and Relationship Managers for various revenue-generating products.
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Adherence to Policies:
- Ensure adherence to Sales & Compliance processes in line with the bank’s policies.
- Implement governance and controls to proactively identify, manage, and mitigate potential losses.
- Ensure strict adherence to the Risk Control Assessment (RCA) process across various areas of the Business Banking Department.
- Manage customer onboarding and services within current policies and procedures, with necessary approvals for deviations.
Minimum Qualifications
- Bachelor’s degree in Business Administration, Finance, Banking, or a related field is preferred.
Minimum Experience
- 5 years of relevant experience in Corporate, Commercial, or Business Banking, with at least 3 years in similar roles with progressively increasing responsibilities within the support function.
