We're looking for a results-driven paid media expert with a passion for driving high-quality registrations and leads through innovative international campaigns. As a Paid Media Marketing Manager, you will have the opportunity to lead impactful paid strategies across events such as LEAP, Blackhat, and Money 20/20. You will be responsible for optimising performance and helping showcase Saudi events to global and local audiences!
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Responsibilities
- Develop and implement targeted paid media strategies to drive visitor registrations and generate qualified leads for exhibitors across all shows in the portfolio.
- Manage international and local Exprom (exhibitor promotion) and Visprom (visitor promotion) campaigns, ensuring alignment with sales and marketing objectives.
- Monitor campaign performance, identifying areas for improvement and implementing changes to maximise ROI optimisation.
- Work closely with agencies to ensure campaigns are on track to meet targets.
- Prepare detailed monthly reports on campaign performance, providing visibility to senior leadership and the core marketing team.
Qualifications
- Proven experience managing international paid media campaigns, with a strong focus on driving registrations and lead generation.
- Proficiency in paid media platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads) and analytics tools (e.g., Google Analytics, Data Studio).
- Excellent communication and collaboration skills to work effectively with internal teams and external agencies.
Work Conditions
- VVIP Bupa Medical Insurance for you and your family
- Annual leave – 25 days
- Remote working on Sundays
- Working anywhere – 4 weeks every year
- School fees contribution, 40,000 SAR per child per year (up to a max of three children)
- Residency visa, including yearly dependent fees
- Individual annual flight allowance for expats
We don't just accept difference, we celebrate it. We welcome applicants from all backgrounds and circumstances and base hiring decisions on relevant qualifications and merit. We are proud to provide a disability-friendly environment. If you require any support or adjustments to participate in our interview or selection processes, please let us know.
