Product Marketing Manager

About the role
Join the company as a Growth Marketer, where you will own every marketing channel and demonstrate the value of each to both clients and creators. This role is focused on hands-on writing and execution rather than high-level strategy. You will craft every message the company communicates, ensuring that the impact of our campaigns is clearly communicated.

What you'll do

• Client lifecycle email: Build and manage a series of emails that brands receive from signup to their third campaign, covering onboarding, campaign progress, and results summaries.
• Creator lifecycle email: Engage and inform creators through updates on new campaigns, payout changes, and reactivation strategies for inactive creators.
• Product launches and updates: Collaborate with the product team to announce new features and updates to both clients and creators on launch day.
• Case studies: Partner with campaign managers to convert successful campaigns into compelling case studies that showcase our effectiveness.
• Website and blog content: Create landing pages and blog articles following briefs and ensure their timely publication.

What we're looking for

• 3 to 5 years of experience in lifecycle, product, or content marketing within a B2B SaaS company, a marketplace, or a creator economy business.
• Exceptional written English skills with the ability to create clear, concise communications that resonate with both creators and brands.
• Extensive hands-on experience with an email platform, including segment management, automated flows, A/B testing, and understanding of deliverability basics.
• Experience executing against an SEO brief, including knowledge of on-page optimization: structure, metadata, internal links, and content management systems (CMS).
• Daily use of AI writing tools, with a capability to critically edit their output.
• Strong analytical skills to derive insights from dashboard metrics and support claims with data.
• Bonus: Experience in the music industry, iGaming, or the creator economy; familiarity with marketing to multiple audiences in a marketplace setting.

What we offer

• Competitive salary
• Relocation support to Dubai
• Flexible time off policy
• Annual education stipend
• A small team environment with minimal layers, allowing for swift decision-making.

Next steps

1. Screening interview
2. Conversation with the COO
3. Conversation with the founder
4. Paid part-time trial