About the Job:
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The Product & Solutions Organisation (PSO) at the company drives commercial growth and strategic alignment across the Middle East, Africa, Turkey, and Pakistan (METAP). The team bridges the gap between Product and Sales to unlock new revenue streams, accelerate product adoption, and scale high-impact solutions in local markets.
Responsibilities:
- Own the strategy and operations of brand advertising pricing and competitiveness, driving continuous pricing optimization based on competitive landscape, client segmentation, and product value.
- Conduct systematic competitive research on pricing models and product competitiveness, delivering actionable recommendations to support decision-making.
- Manage problem statements end-to-end, from research and strategy to execution and scaling; present business cases to senior leadership.
- Develop core monitoring frameworks for pricing; conduct anomaly diagnosis and data-driven strategy adjustments.
- Lead go-to-market strategies for Premium Reach solutions, including market expansion, product positioning, and narrative development.
- Improve advertiser brand ad creative quality through a deep understanding of AI creative tool capabilities.
- Build creative methodologies and best practices, leveraging AI capabilities for asset quality and production efficiency.
- Coordinate cross-functional alignment across various departments to drive consistent execution of pricing, product, and GTM strategies.
Qualifications:
Minimum Qualification:
- 5+ years of experience in product operations, product strategy, or business operations within digital advertising.
- Strong strategic and systematic thinking; excellent project management skills.
- Strong commercial instincts, analytical thinking, and comfort with ambiguity.
- High oral and written fluency in English is required to effectively communicate in the METAP region.
Preferred Qualifications:
- Interest in AI creative tools and generative AI applications in advertising.
- Experience in advertising platforms in product, operations, or strategy roles.
- Background in management consulting with pricing strategy or GTM project experience.
- MBA or Master's degree from a top business school.
Location: Dubai, Dubai, United Arab Emirates
Work Conditions: On-site, Full-time
About the company:
The company is the leading destination for short-form mobile video, with a mission to inspire creativity and bring joy. The company values diversity and inclusion, promoting an environment that reflects the many communities it serves.
