About the Role / About the Job
Drive spare parts sales for heavy equipment and automotive brands by identifying business opportunities, developing customer relationships, providing product support, and ensuring timely parts quotations and order fulfillment to maximize customer satisfaction and sales profitability.
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Job Accountabilities & Activities
Sales and Operations
- Achieve assigned spare parts sales targets across brands and product lines.
- Conduct regular customer site, workshop, and fleet visits to identify parts requirements and sales opportunities.
- Identify correct parts, prepare quotations, negotiate within approved margins, and secure orders.
- Follow up on orders, receivables, and overdue payments to support sales realization and collections.
- Maintain an active pipeline of prospective customers and business opportunities.
Customer Relationship Management
- Develop and maintain long-term customer relationships and serve as the primary spare parts contact.
- Address customer inquiries and complaints, coordinating timely resolutions.
- Monitor customer equipment and fleet requirements to identify current and future parts demand.
Market Intelligence
- Monitor competitor pricing, products, and market activities.
- Track equipment population by brand, model, and operating hours within the assigned territory.
- Identify lost sales, emerging customer needs, and potential business opportunities.
Reporting and Record Keeping
- Maintain accurate customer, equipment, sales opportunity, and visit records in the CRM.
- Update market intelligence, lost sales, and customer activity information.
- Provide regular updates on sales performance, pipeline progress, and market developments.
Education & Certifications
Education
- Bachelor's degree in Mechanical Engineering, Automotive Engineering, Business Administration, or a related field.
Certifications
- No specific certification required.
- Ability to interpret technical parts catalogues and identify compatible spare parts.
Required Years of Experience
- 3–4 years' experience in spare parts sales, preferably for Heavy equipment and automotive brands.
