Sales Manager — Toys

About the Role:
We are seeking a Sales Manager for Toys specializing in Modern Trade. The successful candidate will be responsible for managing relationships with major modern trade accounts in the UAE, focusing on the toy industry within an established trading company. This role will play a crucial part in driving sales, executing marketing strategies, and ensuring optimal product placement across a diverse portfolio of toy products.

Key Responsibilities:

• Develop and maintain strong commercial relationships with major modern trade accounts.
• Negotiate trading terms, annual joint business plans, promotions, and shelf space agreements to maximize mutual growth.
• Conduct regular business reviews with buyers and category managers to monitor performance and identify growth opportunities.
• Develop and execute the Modern Trade sales plan to achieve volume, revenue, and profitability targets.
• Drive distribution growth and ensure the full toy portfolio is listed and well-represented across all accounts.
• Monitor sell-in and sell-out data, manage stock rotation, and minimize returns and aging inventory.
• Manage trade spend and promotional budgets effectively, ensuring a strong return on investment (ROI) for all activations.
• Plan and execute in-store promotions, seasonal campaigns (e.g., Ramadan, back-to-school, and festive campaigns), and new product launches in collaboration with the marketing team.
• Monitor competitor activities, pricing, and new product launches within the UAE toy market.
• Work closely with warehouse and logistics teams to ensure timely order fulfillment and stock availability.

Requirements:

• Bachelor's degree in business, Marketing, or a related field.
• Minimum of 4–7 years of sales or key account management experience in Modern Trade, specifically within the toy distribution sector in the UAE.
• Proven track record of managing hypermarkets, supermarkets, or large-format toy retailers.

Benefits:

• Competitive Salary
• Employee Benefits as per the UAE Labor Law