About the Role
We are seeking a senior bilingual copywriter fluent in Arabic and English for a 12-month remote engagement focused on large digital transformation programs for leading organizations in the GCC. In this role, you will be responsible for owning copy across various digital platforms, including websites and digital communications. You will transform complex strategies, services, and policies into clear, consistent, and audience-appropriate content in both languages.
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You will collaborate closely with strategy, UX/UI, and delivery teams, as well as senior client stakeholders. The work is fast-paced, structured, and held to a very high quality standard, requiring content that is precise, on-brand, and ready for executive review.
What You'll Do
- Write, edit, and transcreate copy in Arabic and English for websites, portals, mobile apps, and other digital platforms, including UX/microcopy, landing pages, service descriptions, and navigation labels
- Produce digital communications such as email campaigns, newsletters, announcements, social media content, push notifications, and campaign messaging
- Ensure that Arabic content is written natively to read naturally and culturally relevant while retaining the intent and impact of the English version
- Develop and apply tone-of-voice guidelines, bilingual style guides, and terminology glossaries to ensure consistent messaging across all channels
- Collaborate with UX/UI designers to shape content within user journeys, wireframes, and prototypes, including considerations for right-to-left (RTL) layout
- Transform client briefs, brand strategy, and research insights into content structures and messaging frameworks
- Participate in client workshops and review cycles, clearly presenting content rationale and incorporating feedback from senior stakeholders
- Maintain content quality from end to end by proofreading and reviewing your own work and the team’s for accuracy, consistency, and adherence to standards
- Manage multiple workstreams and deadlines simultaneously in a structured, document-driven delivery environment
Requirements
- Native-level fluency in Arabic (Modern Standard Arabic) and professional fluency in English, both written and spoken
- 6+ years of copywriting experience, with a strong focus on digital channels (websites, platforms, apps, campaigns)
- A portfolio showcasing bilingual digital work, including UX/microcopy and marketing/communications
- Proven ability to transcreate and localize content between Arabic and English rather than translating it literally
- Experience working with enterprise, government, or semi-government clients, preferably in the GCC
- Strong understanding of digital content best practices: readability, accessibility, information hierarchy, and SEO rules
- Excellent attention to detail, with the ability to deliver polished, review-ready content under tight timelines
- Confident communicator able to present and defend content decisions to senior stakeholders
- Comfortable working remotely and independently across time zones, with availability during GCC business hours
Good to Have
- Experience on projects for top-tier consulting firms or within a consulting environment
- Familiarity with Gulf Arabic and local cultural nuances across GCC markets
- Experience with CMS platforms (e.g., Sitecore, Adobe Experience Manager, WordPress) and design tools (Figma)
- Background in UX writing or content design, including building content for design systems
- Experience creating content governance frameworks, editorial calendars, or content audits
- Knowledge of Arabic SEO and search behavior in Arabic
- Experience with AI-assisted writing and translation tools, with awareness of their effective use
- A degree in Communications, Journalism, Translation, Marketing, or a related field