Senior Business Development & Marketing Executive / Business Development & Marketing Manager

About the Role
The Senior Business Development & Marketing Executive / Business Development & Marketing Manager will serve as a trusted business development and marketing advisor for the Dubai office. Reporting to the Regional Head of Business Development and the Regional Head of Marketing, this role will play an important part in the development and execution of practice group strategy and will provide strategic and operational business development and marketing support to the Dubai office. Main responsibilities include but are not limited to:

Strategic planning

• Work closely with practice leaders and the Regional Heads to define, implement and measure growth strategies aligned with practice group objectives.
• Work closely with the Regional Heads to implement integrated BD and marketing plans and budgets aligned with the objectives of the Dubai office and assigned practice areas.
• Track BD and marketing activity, outcomes, follow-up actions and ROI where possible, using reporting to refine targeting and improve future initiatives.
• Use internal BD and marketing technologies and databases to support planning, targeting, delivery and measurement.
• Identify, evaluate and oversee strategic sponsorships and speaking opportunities at conferences and seminars for assigned practice groups.

Business development & client relationship management

• Support business development activity across practice areas, working proactively with partners and the Regional Head of Business Development to develop new and existing clients in line with BD plans and relevant CRM programmes.
• Support the planning and coordination of BD and CRM trips, including objectives, briefing packs, client research and follow-up actions.
• Prepare high-quality credentials, tailored proposals, pitches and RFP responses, ensuring strategic positioning, consistency and timely delivery.
• Maintain accurate CRM data, including client and target lists, pipeline activity, follow-up actions and reporting.
• Monitor market, client and competitor developments and share relevant insights with the BD team and lawyers to support planning, targeting and cross-selling opportunities.

Marketing and communications

• Work with the Regional Head of Marketing and specialist teams to plan and deliver targeted campaigns that raise the profile of the Dubai office and practice areas and support client engagement and business development objectives.
• Coordinate the development of thought leadership, client updates, and other content, working with lawyers and relevant teams to ensure clear messaging, timely approvals and effective distribution.
• Work closely with our Digital & Creative Services team to deliver engaging content.
• Support website, email and social media activity in coordination with digital colleagues, ensuring content is accurate, relevant to target audiences and consistent with the firm's brand and tone of voice.
• Coordination on profile-raising opportunities, including media activity, awards and external announcements, following agreed approval processes.
• Monitor campaign and event performance, including audience engagement, attendance and follow-up opportunities, and use insights to improve future activity and support reporting on marketing investment.

Events

• Plan and coordinate client events, seminars, webinars and conference participation, including invitations, target lists, marketing materials, branding, logistics, post-event follow-up and overall event evaluation.

Management and coordination

• Work closely with the Regional Heads to prioritise activity, manage deadlines and budgets, coordinate partner input and ensure effective execution of BD and marketing plans.
• Coordinate with the wider BD and marketing specialist teams to deliver campaigns and events, ensuring logistics and related administrative activities are effectively managed.
• Build and maintain strong working relationships with key stakeholders across the firm.
• Project manage agreed legal directory submissions, including timetables, partner input, deal highlights, referees and interview preparation, as well as the subsequent internal and external communication activities.
• Management of the Dubai office's corporate associations and sponsorships activity, ensuring they are in line with strategic objectives.
• Support ad hoc strategic projects outside of day-to-day responsibilities that benefit the wider function and firm.

What You Bring
The successful applicant will have the ability to engage credibly with all members of the organisation, demonstrating enthusiasm and initiative. They will be able to provide both strategic and operational support and will be an excellent communicator with strong organisational skills and the ability to work effectively as part of a team. Attention to detail and the ability to handle a consistent and varied workload are essential. The successful applicant's skills and experience will include:

• Three to seven years' experience in business development and marketing in professional services, with knowledge of the finance or legal industry, B2B audiences and relevant BD and marketing tactics.
• Practical experience planning and delivering integrated marketing campaigns, client events and content initiatives aligned with business objectives.
• Strong writing, editing and proofreading skills, with the ability to translate technical subject matter into clear, client-focused content and maintain brand and messaging consistency.
• Working knowledge of email marketing, website content management and social media, and the ability to collaborate effectively with digital, creative and communications specialists.
• The ability to interpret campaign and event performance data, prepare clear reports and use insights to improve targeting, engagement and follow-up.
• Experience with InterAction or similar CRM systems, including the ability to maximise data value and support meaningful reporting.
• A collaborative team player with the ability to build strong relationships within the Marketing team, both locally and globally.
• Excellent verbal and written communication and presentation skills.
• Strong project management, organisational, time management and administrative skills.
• A proactive, hands-on approach with a positive, solution-focused attitude.
• Strong relationship-building skills and the ability to understand and respond quickly to the needs of internal stakeholders.
• The ability to manage multiple ongoing projects simultaneously, including associated deadlines and budgets, while remaining calm under pressure and applying logical and creative problem-solving.
• Strong service orientation, including responsiveness, clear expectation-setting, thoughtful questioning, solution development and ownership of issues through to resolution.

Benefits & Rewards
The most enduring professional relationships are reciprocal relationships. The organization prioritises employee health and wellbeing. Depending on your location, a range of benefits include:

• Comprehensive health coverage (medical, dental and optical)
• Competitive vacation packages
• Educational assistance and professional development programmes
• Savings or pension plan
• Life insurance
• Travel insurance
• Global mental wellness programme
• Sports clubs and social events