About the Role
This position involves an ambitious, hands-on marketer who will work directly with the CEO and take ownership of a broad range of marketing activities. You will turn business priorities into campaigns, organize delivery, and drive work through to completion. This is a startup role with a broad remit, requiring you to plan and execute campaigns, coordinate internal team members and freelancers, and take responsibility for results across multiple channels. You need to operate independently, shaping strategy, bringing your own ideas, and making day-to-day decisions within agreed priorities and budgets. A strong understanding of crypto, casino, and internet culture is essential to attract and retain players.
Ready to apply for roles like this?
Unlock the company name and direct application link. Subscribers get instant access to fresh jobs across Dubai, Abu Dhabi and Riyadh, many with visa support.
Unlock employer & apply directly
Responsibilities
- Plan and deliver campaigns across marketing activations, paid media, CRM, content, creators, and affiliates, taking direct ownership of activity as required.
- Turn company priorities into clear plans, briefs, deadlines, and measurable targets.
- Own the marketing calendar and keep campaigns and projects moving.
- Coordinate relevant team members, freelancers, and partners, ensuring work is delivered on time and to a high standard.
- Work with product, operations, and marketing colleagues to deliver launches, promotions, and updates.
- Write and review campaign copy, briefs, and promotional messaging that fit the brand.
- Track campaign spend and analyze player acquisition, conversion, retention, and revenue to assess performance.
- Test new ideas, improve underperforming activity, and build repeatable processes around what works.
- Proactively identify gaps, resolve problems, and keep leadership informed of results and decisions requiring input.
Requirements
- Experience owning and delivering multi-channel digital marketing campaigns in iGaming, crypto, or a closely related business.
- A strong marketing generalist who is comfortable planning, executing, analyzing results, and coordinating others.
- Able to take a broad objective and turn it into delivered work without needing detailed instructions.
- Strong understanding of crypto, casino, streaming, and internet culture.
- Strong written English and the ability to produce engaging content without sounding corporate or relying on generic AI copy.
- Commercial awareness, with the ability to look beyond clicks and impressions to understand player quality and financial results.
- Understanding of how acquisition, product marketing, CRM, and community activity fit together.
- Experience coordinating colleagues, freelancers, or external partners to deliver campaigns.
- Organized, proactive, and accountable, with sound judgment about priorities and when to escalate.
- Comfortable wearing multiple hats in a fast-moving, ambitious startup.
Benefits
- 25 days’ annual leave plus applicable public holidays.
- Remote-first working environment.
- Direct access to senior leadership and meaningful ownership.
- Fast progression, with room to grow and take on greater responsibility as the company scales.
