About
The Senior Manager - Agency & Large Customer Partnerships will be building out & scaling our agency partnerships across the company's new demand channels and leveraging opportunities on-app and off-app with Endemic and Non-Endemic advertisers. This role aims to deliver a customized and curated product & commercial strategy to grow Ads investments from these channels. You will bring best-in-class practices across established setups within the advertising industry and guide strategic changes while balancing tactical execution to deliver strong commercial results.
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What's On Your Plate?
- Extended Demand Channels: You will expand Ads monetization beyond on-platform products by unlocking new demand channels across the app and off-app, treating these as commercial growth levers, not standalone products.
- Own Ads revenue (direct accountability): You are directly accountable for the Ads revenue acceleration from these new channels, building account-level Ads strategies and tracking monthly/quarterly revenue delivery.
- Develop account-specific product mix & investment strategy: Decide how much to invest across which channel, defining budget potential and targets per account, and adjusting recommendations as needed.
- Structure deals & custom solutions in partnership with commercial teams: Design custom packages, lead negotiations with stakeholders, and align internally with Commercial teams on non-standard setups.
- Influence Product via structured feedback: Surface account-specific gaps and provide feedback to prioritize product strategies that justify revenue impact.
What does success look like in this role?
Success in this role should be measured by the ability to create and scale new Ads demand channels that drive incremental revenue beyond existing commercial motions.
KPIs include:
- Revenue generated from new channels such as agencies, DSPs, and non-endemic advertisers
- Advertiser diversification through the activation and growth of new advertisers
- Strategic coverage of priority accounts through documented multi-channel Ads roadmaps and investment strategies
- Qualified revenue pipeline from new monetization opportunities
- Successful commercialization of pilots into scalable GTM motions
Qualifications
- Bachelor’s degree in business, marketing, economics, or a related field
- 10+ years of total work experience with a minimum of 5+ years of Advertising Sales experience in an E-commerce company preferred
- Minimum 5+ years of experience leading direct teams
- Experience using data and analytics to drive sales strategy and results within an Advertising business
- Experience in collaborating with Product teams to shape feature development, delivery, and roadmaps
- Experience with C-level sales and strategic partnership building
- Exceptional communication and collaboration skills
Work Conditions
Join our vibrant team in Dubai at City Walk, where work meets innovation and fun! We're all about growth and recognition, both professionally and personally. Your journey of development starts here.
