We are looking for a Senior Partner Marketing Lead to drive our partner-led growth strategy across the Middle East, with a strong focus on the Kingdom of Saudi Arabia. This is a strategic regional role responsible for planning and executing integrated co-marketing programs with our partners to accelerate pipeline, expand market presence, and engage enterprise customers. This role requires a deep understanding of the regional partner ecosystem, strong execution capability, and the ability to work autonomously in a growing and highly strategic market.
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What You’ll Do
- Build and execute joint marketing plans with key partners across KSA, UAE, and Qatar to drive measurable pipeline growth.
- Own the planning and delivery of integrated partner campaigns, including digital programs, webinars, account-based initiatives, and customer-facing experiences.
- Lead flagship event execution with partners (e.g., Seamless KSA, LEAP, WebSummit Qatar, the company-hosted forums) through local agency management.
- Manage Marketing budget planning including business case creation, approvals, compliance, and performance reporting.
- Collaborate closely with the Partner Marketing teams, the company Partner Sales, and Regional Marketing teams to ensure alignment on GTM strategy and revenue targets.
- Strengthen partner readiness by providing marketing enablement, messaging, and toolkits.
- Work closely with regional agencies to deliver excellence in event operations and campaign execution.
- Track, analyze, and report on program performance to optimize future investments.
- Represent the company Marketing in partner planning sessions, sales alignment meetings, and regional leadership discussions.
What You Need to Succeed
Experience & Knowledge
- 6+ years of partner marketing, channel marketing, or field marketing in enterprise technology (preferred: SaaS, Martech, Digital Experience).
- Strong experience across the KSA, UAE, and/or Qatar markets; deep understanding of regional business culture and partner ecosystems.
- Demonstrated ability to deliver integrated marketing programs and manage high-impact events with local agencies.
- Experience with budget management processes, pipeline-driven marketing, and ROI analysis.
- Background with companies such as the company, Braze, Sitecore, Salesforce, Oracle, Cisco, IBM, Microsoft, AWS, or similar is highly desirable.
Skills
- Strong project management and communication skills.
- Ability to influence partners and internal stakeholders.
- Comfortable working autonomously in a fast-paced, high-growth environment.
- Arabic language skills are advantageous but not required.
Additional Requirements
- Based in Riyadh.
- Ability to travel within the region for partner meetings, events, and team sessions.
