About the Role
We are seeking a full-time Social Media & Community Manager to take ownership of our social presence and manage day-to-day community engagement. This hands-on role involves close collaboration with senior leadership and our content producer to plan and publish content, build relationships with players, and establish a distinctive voice for the brand. Candidates should be deeply connected to crypto, casino, and meme culture, using that understanding to create entertaining content and foster an active community.
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Responsibilities
- Own the social media and community strategy and execution.
- Manage our social channels, initially focusing on X and our Discord community.
- Build and maintain a content calendar covering memes, creator clips, player wins, promotions, game releases, and product updates.
- Collaborate with our content producer to develop strong creative assets and repurpose streamer content.
- Create reactive posts, replies, and simple content independently to ensure fast execution.
- Develop a consistent, recognizable brand voice across posts, replies, and community conversations.
- Monitor relevant trends and engage in conversations with players, creators, and industry accounts.
- Welcome new community members and cultivate relationships with regulars.
- Develop recurring community activities, stream watch-alongs, events, and approved giveaways.
- Keep profiles, channels, announcements, and pinned information accurate and up to date.
- Manage Discord moderation, bots, and permissions.
- Address player issues by routing them to support and gathering recurring feedback for the team.
- Coordinate with operations, creator, and product teams around streams, launches, and updates.
- Track content performance, meaningful engagement, returning community participants, and traffic.
- Test new ideas, learn from results, and create repeatable processes based on what works.
Requirements
- Experience managing social media and communities in iGaming, crypto, or a closely related gaming business.
- Deep understanding of crypto, casino, streaming, and internet culture.
- Highly online, with a natural feel for memes, humor, and what makes content shareable.
- Strong written English skills, capable of writing entertaining content without sounding corporate or relying on generic AI copy.
- Proven experience in building relationships and encouraging participation in online communities.
- Comfortable with Discord moderation, bots, permissions, and social scheduling tools.
- Ability to create basic graphics and edit short-form videos as needed.
- Good judgment when handling public conversations, frustrated players, and sensitive issues.
- Commercially aware and able to look beyond follower counts and message volume.
- Organized, proactive, and accountable for consistent delivery.
- Comfortable working in a fast-paced, early-stage company.
Benefits
- 25 days holidays plus national holidays.
- Competitive salary with a performance bonus.
- Fast-paced team environment with high ownership.
- Remote-friendly workplace.
- Opportunities for growth and rapid progression.
