Social Media Specialist

the company is changing the way people access cars in the UAE and KSA. We offer a flexible alternative to traditional car ownership, allowing customers to subscribe to cars without the usual stress of loans, depreciation, insurance, maintenance, and long-term commitment.

The Social Media Specialist will be responsible for ideating, shooting, editing, packaging, and publishing social media content across platforms such as TikTok, Instagram, Snapchat, YouTube Shorts, and other relevant channels. This is a hands-on content role. We are looking for someone who can independently turn ideas into finished content, move fast, stay close to trends, and consistently deliver engaging social first assets.

Responsibilities

• Create and deliver a consistent volume of social media content for the company channels.
• Independently ideate content concepts based on trends, brand priorities, audience insights, and platform behavior.
• Contribute to the social media strategy by helping define content pillars, platform priorities, audience opportunities, and creative angles that support the company marketing goals.
• Shoot simple but effective social content using a phone, camera, basic lighting, and audio equipment when needed.
• Edit videos in a social first way, including pacing, captions, hooks, music, transitions, and platform native formats.
• Package content with strong captions, thumbnails, headlines, and posting formats.
• Plan and maintain a simple social content calendar, ensuring a steady flow of planned, reactive, and trend-led content across platforms.
• Stay constantly updated on TikTok, Instagram Reels, Snapchat, YouTube Shorts, and broader social trends.
• Translate the company key messages into simple, entertaining, and educational content.
• Support campaign launches, offers, car features, customer education, community content, and reactive posts.
• Work closely with the Marketing Lead, growth, design, and wider marketing teams to align content with business priorities.
• Support community management by responding to comments, messages, and audience interactions in a timely, brand-appropriate way.
• Track conversations, recurring questions, and audience feedback, and turn them into content opportunities or insights for the wider marketing team.
• Take feedback positively and apply it quickly across future content.
• Monitor social performance and suggest improvements based on what is working.
• Help maintain a consistent brand voice across all social media touchpoints.

Requirements

• 1 to 5 years of experience in social media, content creation, digital marketing, or a similar role.
• Strong ability to create short form video content from start to finish.
• Comfortable ideating, shooting, and editing independently.
• Good understanding of TikTok, Instagram Reels, Snapchat, YouTube Shorts, and other social platforms.
• Strong sense of social media trends, hooks, pacing, and platform native storytelling.
• Basic to strong editing skills using tools such as CapCut, Premiere Pro, Final Cut, Canva, or similar.
• Ability to write clear captions and simple social copy.
• Comfortable working in a startup environment where priorities can move quickly.
• Open to feedback and able to improve content based on direction.
• Self-motivated, organized, and reliable.

Benefits
Why You'll Love Working with Us
At the company, you'll have the autonomy, resources, and support to make big things happen. You'll learn fast, grow faster, and see your impact every single day. Here's what we offer:

• 🚙 Competitive Salary
• 🚙 Employee Stock Options (because we want you to share in our success)
• 🚙 Team and Individual Performance Bonuses
• 🚙 Flexibility: Work from home or abroad
• 🚙 Discounts on the company's car subscription (yes, your rides just got cooler)
• 🚙 Team Engagement Days filled with collaboration and fun

Ready to Drive Change?
If you're someone who thrives on challenges, enjoys working in a dynamic environment, and wants to make an impact, we'd love to meet you.