Social Media Specialist – Construction Project

About the Role
We are seeking a creative Social Media Specialist to strengthen the company’s digital presence and employer brand through engaging content and targeted campaigns.

Key Responsibilities

• Manage company social media accounts and content calendars.
• Create engaging content and develop digital marketing campaigns.
• Run paid advertising campaigns, including Meta Ads.
• Monitor engagement, analyse campaign performance and recommend improvements.
• Coordinate with HR on recruitment campaigns and employer-branding content.

Requirements

• Bachelor’s degree in Marketing or Communications.
• Minimum 3 years of relevant social media experience.
• Practical knowledge of Meta Ads and LinkedIn.
• Strong content creation, campaign management and performance analysis skills.
• Construction industry experience preferred.