TEMP (6Mths) Paid Executive

About the Role / About the Job
The Paid Media Executive will participate in a 6-month temporary contract, where the focus will be on the planning and execution of paid media strategies. This role involves collaborating with multiple teams, including Creative, Earned Media, and Brand teams, to ensure campaign objectives are met effectively and efficiently.

Responsibilities

• Participate in paid media plan briefing, review, and approvals alongside the PMM (Paid Media Manager).
• Collaborate with wider teams, especially Creative, Earned & Online, to ensure creator content aligns with campaign requirements.
• After plan approval, execute tasks which include:
  • Creating detailed and optimized content sheets according to the media plan.
  • Actively collaborating with the Earned media team to integrate creator content based on best practices and current social trends.
  • Coordinating closely with Brand teams regarding brand assets and their application on the content sheet.
  • Collaborating with the Media Agency to approve preview links and activate campaigns.
• Deliverables post-campaign launch include:
  • Media reporting: sending mid & end-of-campaign reports that highlight key insights, optimizations, and learnings to Brand teams and stakeholders.
  • Updating internal reporting tools on creator content performance and communicating findings to Earned and Brand teams.
  • Reviewing PCA (Performance Campaign Analysis) with PMM before distribution to Brand Marketing teams.
• Attend sessions with media platforms to learn about new products, formats, and their potential incorporation into brand plans.
• Work with media partners (TT/Snap) to test new products and ideas for campaigns.
• Collaborate with PMM on attending media agency status and performance calls to understand campaign performance and make optimization decisions.
• Provide monthly updates on paid media, including:
  • Updating paid media spends tracker with support from the PMM.
• Financial responsibilities:
  • Raising purchase orders (POs) and receipts monthly after alignment with PMM.
  • Ensuring P&L (Profit & Loss) balance and accuracy every third week of the month alongside the PMM.

Qualifications
What We Are Looking For:

• Fluency in Arabic (spoken & written).
• Degree (or equivalent) in Marketing, Media, Communications, or Digital.
• 1-3 years of experience in social media, digital marketing, or content creation.
• A strong understanding of social platforms and content best practices.
• Experience with post scheduling and social media reporting tools.
• Confident in managing multiple stakeholders and fast-paced projects.
• Hands-on, detail-driven, highly organized, and collaborative.