About the Role
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The Sales Executive for Certified Pre Owned Units is responsible for achieving sales targets while maintaining retained gross margins, maximizing the uptake of Finance and Insurance products, trade-ins, and accessory sales. This role requires a commitment to high standards of customer satisfaction and maintaining Net Promoter Scores (NPS) throughout the sales journey. As a key point of contact for customers, the Sales Executive facilitates a one-stop offer and ensures the achievement of branch sales and F&I targets.
What You Will Do
Sales Achievements
- Achieve monthly unit sale targets by guiding customers through a structured sales journey.
- Maximize retained gross margins on unit sales to maintain branch profitability.
Product Sales
- Achieve monthly Finance and Insurance (F&I) product sales targets.
- Achieve the set trade-ins and Dealer Installed Options (DIO) accessories sales targets.
Customer Engagement
- Promote effective referrals to Showroom Managers for 100% second facing to enhance revenue and customer satisfaction metrics (NPS/CSV).
- Ensure capture and management of customer data in C4C system for accurate tracking and follow-up.
Lead Management
- Manage and convert leads from various channels (Tel/Web/Walk-in) to achieve a minimum 25% conversion rate.
- Enhance personal and professional growth by attending sales meetings and training sessions.
Required Skills To Be Successful
- Strong negotiation and sales skills.
- Proficiency in Microsoft Excel and data management tools.
- Excellent written and verbal communication abilities.
- Ability to multitask and develop strategic action plans.
What Qualifies You For The Role
- Minimum of Bachelor's degree.
- 2 years of sales experience, preferably in the automotive industry.
- Proficiency in written and spoken English; Arabic is preferable.
- Strong negotiation and upselling skills, with the ability to influence customer choices.
