About the Role
Great branches don’t just serve communities; they grow with them. At the company, our branches play an important role in how we connect with customers and deliver meaningful banking experiences. We’re looking for a Vice President – Head of Branches to lead our branch network across Abu Dhabi and Al Ain. Reporting to the Head of Branch Distribution, you’ll oversee branch performance, drive business growth, strengthen customer experience, and ensure the network operates in line with the company’s policies and regulatory requirements.
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What's the Role?
- Set the direction: Develop and implement branch strategies, sales plans, and business development activities to acquire new customers and grow the Personal Banking business.
- Drive branch performance: Monitor sales, service, operational, and financial performance across the district and ensure branches deliver against their objectives.
- Be close to the business: Conduct frequent branch visits, review performance, identify opportunities, and ensure a consistent approach to sales, service, and marketing.
- Raise the service standard: Review service excellence reports, conduct surprise audits, and work with branch teams to continuously improve the customer experience.
- Lead with purpose: Build a motivated, high-performing environment that encourages accountability, teamwork, employee development, and retention.
- Empower branch leaders: Provide direction and support to Branch Managers and the Relief Branch Operations Manager, ensuring they have the tools and guidance needed to succeed.
- Turn insight into action: Use customer feedback, market trends, branch data, and business information to identify opportunities and make informed decisions.
- Keep the network protected: Ensure branches operate in accordance with AML, Compliance, Audit, Legal, operational risk, and regulatory requirements.
- Strengthen operational resilience: Maintain awareness of business continuity requirements and ensure teams understand the actions required during an incident or disruption.
- Bring teams together: Build strong relationships across Retail Banking, Operations, Risk, Compliance, and other business functions to support effective decision-making and delivery.
- Shape the framework: Support the development and implementation of branch policies, operating standards, and procedures while ensuring alignment with the company’s Quality Management System.
- Lead performance and talent: Oversee recruitment, performance management, development, and training across the district to ensure individual and collective performance meets the company’s expectations.
What Do You Bring?
- Strong leadership experience within branch banking, retail banking, or branch distribution.
- Experience managing multiple branches, locations, or a large sales and service network.
- A strong understanding of Personal Banking products, branch operations, sales performance, and customer service.
- The ability to develop and execute strategies that drive customer acquisition, business growth, and branch performance.
- Strong knowledge of AML, Compliance, Audit, Legal, and regulatory requirements within a banking environment.
- Experience leading Branch Managers and developing high-performing teams.
- Strong commercial judgment with the ability to analyse complex issues and determine the right course of action.
- Excellent stakeholder management, communication, influencing, and conflict-resolution skills.
- A customer-first approach with a strong focus on service excellence and operational quality.
- The resilience and confidence to lead teams through change, competing priorities, and complex business challenges.
Skills:
- Strategic thinking
- Branch network leadership
- Personal Banking and branch operations
- Sales and business development
- Customer experience and service excellence
- People leadership and talent development
- Performance management
- Critical thinking and decision-making
- Risk, AML, Compliance, and Audit awareness
- Stakeholder management and persuasive communication
- Conflict resolution
- Resource and time management
- Business continuity management
- Results orientation
Why the company?
This is an opportunity to lead an important branch network, influence the direction of our retail business, and create a consistent customer experience across Abu Dhabi and Al Ain. You’ll have the platform to shape branch performance, develop strong leaders, and make a visible impact across the company.
Lead the network. Empower the teams. Grow the business.
Ready to shape what’s next in branch banking? Apply now.
