About the Job
At IBM, work is more than a job – it's a calling. You will be part of a team that serves the business priorities of IBM through Marketing Communications and Citizenship (MCC). This team educates the market on our capabilities, builds and enhances relationships with clients, and generates demand for our Consulting and Technology services in the European, Middle East and Africa (EMEA) region. We are looking for curious technology and business-savvy specialists who want to start their careers in technology and services marketing. This position involves a 12-month rotation across different disciplines, allowing you to work from your home country while collaborating with other countries in the EMEA region.
Your Role and Responsibilities
Responsibilities include:
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Event Planning and Management
- Conceptualization: Develop event concepts aligned with brand goals.
- Budget Management: Create and manage event budgets.
- Logistics Coordination: Oversee venue, catering, and transportation.
- Vendor Management: Negotiate and manage vendor contracts.
- On-site Management: Supervise event setup, execution, and teardown.
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Marketing and Promotion
- Campaign Development: Design and implement marketing campaigns.
- Content Creation: Create event invitations and promotional materials.
- Audience Engagement: Develop strategies to engage attendees.
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Strategic Planning and Analysis
- Goal Setting: Define event objectives and KPIs.
- Performance Tracking: Monitor and report on event performance.
- ROI Analysis: Assess event ROI for future planning.
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Collaboration and Team Leadership
- Cross-functional Collaboration: Work with sales, product, and creative teams.
- Team Leadership: Lead and mentor event coordinators.
- Stakeholder Communication: Maintain clear communication with stakeholders.
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Compliance and Risk Management
- Safety and Compliance: Ensure compliance with health, safety, and legal regulations.
- Risk Management: Develop contingency plans for potential risks.
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Innovation and Trends
- Industry Trends: Stay updated on event and marketing trends.
- Innovative Solutions: Implement new solutions to enhance event experiences.
Requirements
- Preferred Technical and Professional Expertise
- Project Management: Handle multiple events and ensure timely execution.
- Attention to Detail: Meticulous planning and execution.
- Time Management: Prioritize tasks and manage time effectively.
- Stakeholder Management: Manage and align event stakeholders.
- Regulatory Knowledge: Ensure compliance with health, safety, and legal regulations.
This is an exciting opportunity for those looking to make a mark in the fields of marketing communications and corporate social responsibility within a leading technology company. Join us at IBM and start your journey toward making a difference!
