VML is seeking a highly skilled Senior UX Researcher to join our Customer Experience (CX) team and play a crucial role in transforming customer experiences for one of the UAE’s leading banking institutions. This position is focused on conducting user research and usability testing to uncover key insights, while also defining and recommending UX improvements to enhance the overall user journey.
This is a strategic and insight-driven role that does not involve visual design responsibilities. It requires a deep understanding of user needs, with the ability to translate findings into actionable experience optimizations.
Key Responsibilities:
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User Research and Testing:
- Plan and execute moderated user testing sessions and other qualitative and quantitative research methods.
- Translate research findings into actionable recommendations to improve customer experiences.
- Identify friction points in user journeys and propose strategic solutions.
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Experience Definition:
- Use insights from research to define user journeys and low-fidelity prototypes that optimize customer experiences.
- Collaborate with internal teams to align business objectives with proposed UX solutions.
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Data Analysis and Experimentation:
- Analyze behavioral data using UX analytics tools and support A/B testing efforts.
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Continuous Improvement:
- Follow a cyclical process of research, definition, testing, and optimization to enhance user experiences.
- Present findings and advocate for a customer-centered approach to UX design.
Essential Requirements:
- Minimum of 5 years of experience on large-scale digital projects involving user research and UX strategy.
- Proven ability to translate user insights into actionable recommendations.
- Familiarity with tools like Axure for wireframing or journey definition is advantageous.
- Experience in financial services or complex, multi-stakeholder projects is essential.
About You:
You are a detail-oriented UX professional with a strategic mindset, thriving in collaborative environments. Your ability to communicate complex findings effectively to a diverse range of stakeholders is paramount. A passion for continuous improvement drives you to seek opportunities for optimizing user experiences through thorough research and data analysis.
Application Notes:
This role is strictly focused on research, and portfolios showcasing primarily UI/visual design work will not be considered. VML is committed to fostering an all-inclusive work environment that is rewarding and career-forward.
