Senior Marketing and Communications Manager

About the Role
The Senior Marketing and Communications Manager supports the overall strategic direction and execution of marketing and communications initiatives across the organization. This role is responsible for leading integrated marketing campaigns, brand development, public relations, and digital communications to enhance the organization’s visibility, reputation, and stakeholder engagement. The position ensures alignment of messaging across all channels and works closely with internal departments and external partners to deliver impactful and consistent communication strategies.

Job Responsibilities

• Develop and implement comprehensive marketing and communication plans aligned with corporate objectives and brand positioning.
• Oversee brand management initiatives, ensuring consistency of tone, visuals, and messaging across all touchpoints.
• Manage digital marketing strategies, including website content, social media platforms, email campaigns, and online advertising.
• Lead public relations and media engagement efforts, including press releases, media briefings, and crisis communications.
• Plan and execute marketing campaigns, promotional events, sponsorships, and exhibitions to support business objectives.
• Collaborate with internal stakeholders to support communication needs for projects, new initiatives, and internal campaigns.
• Supervise the development of creative materials—brochures, presentations, videos, and digital content—in coordination with design and production teams.
• Monitor and analyze the effectiveness of marketing and communication activities using performance metrics and reporting dashboards.
• Manage external agencies and vendors, ensuring timely delivery of quality outputs within budget.
• Support the Marketing & Communications Director in preparing annual marketing budgets, forecasts, and strategic communication reports.

Job Knowledge & Skills

• Strong knowledge of marketing strategy, corporate communications, and brand management.
• Proficiency in digital marketing tools, analytics platforms, and social media management.
• Excellent written, verbal, and visual communication skills with the ability to craft compelling narratives.
• Strong project management and stakeholder coordination capabilities, with attention to detail and quality.
• ERP knowledge, preferably SAP functional skills, are a requirement to be successful in this role.

Job Experience

• Minimum 8 years working experience, with at least 5 years in a relevant supervisory position.
• 2 years of experience in the GCC is a plus.

Competencies

• Agility
• AI Fluency
• Brand Strategy L5
• Build High-Performing Teams
• Business Planning L5
• Communication Strategies L5
• Digital and Social Media Strategies L5
• Leadership
• Provide Direction
• Quality
• Reporting Standard L5
• Resilience

Education

• Bachelor's Degree in Marketing, PR, Communication, or equivalent in any related field.
• Master’s degree in Marketing, PR, Communication, or equivalent in any related field is preferred.