Product Owner, Digital Marketing

About the Job:
Cognizant Consulting orchestrates capabilities to change the game across strategy, design, technology, and industry knowledge, delivering insights at speed and solutions at scale. Our consulting services enhance the unique abilities and business aspirations of customers and their employees while building relationships based on trust and value.

Key Responsibilities:

• Collaborate with the product team to create a backlog of user stories, draft acceptance criteria, and manage prioritization using Scrum or Kanban methodologies.
• Lead enhancements to digital marketing tools (Adobe) for large customers in the Middle East.
• Optimize product value and identify creative ways to break down larger outcomes into Minimum Viable Products (MVPs).
• Conduct workshops for requirement elicitation and engage with business stakeholders.
• Execute business consulting tasks, including advisory services, process consulting, and business analysis.
• Conduct requirement gathering workshops, write functional specifications, BRDs, NFRs, RTMs, user stories, test cases, and support UAT and go-live phases of global programs/projects.
• Participate in process mapping, benchmarking, and reengineering.
• Prepare business cases and conduct business impact assessments.
• Assess applications, evaluate tools, and select vendors.

Skills & Experience Required:

• Strong experience in Digital Marketing tools, especially within the Adobe stack.
• Proven experience working in agile teams (Scrum or Kanban) as a Business Analyst or Product Owner.
• Demonstrated experience in a product-centric digital environment, establishing product vision, and managing backlogs.
• A strong understanding of the end-to-end customer experience with the ability to collaborate with various stakeholders for successful product releases.
• Experience managing medium-sized teams in digital projects or large digital transformation projects.
• Comprehensive knowledge of Use Cases, Process Maps, and User Journeys.
• Excellent relationship-building skills with external partners and internal stakeholders.
• Strong analytical, problem-solving, presentation, and communication skills.

Work Conditions:
Hybrid, Full-time

Location:
Abu Dhabi, Abu Dhabi Emirate, United Arab Emirates