We are seeking a Digital Banking Business Analyst to serve as the bridge between technology teams and sales & distribution teams. This role is crucial for ensuring smooth digital case submissions while supporting process optimization. Responsibilities include conducting market research, competitor analysis, and in-depth investigations into processes while engaging stakeholders. The ideal candidate will possess strong analytical skills, excellent communication abilities, and experience in process mapping.
Key Responsibilities:
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Technology & Process Support:
- Serve as a liaison between sales & distribution and technology teams for digital case submissions or issues.
- Investigate and resolve issues related to digital case processing and approvals.
- Collaborate closely with IT and product teams to enhance digital sales journeys.
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Market & Competitor Research:
- Conduct in-depth market research to identify industry trends and best practices.
- Perform competitor benchmarking to improve digital product offerings.
- Analyze customer behavior and preferences to suggest enhancements in digital banking solutions.
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Process & Operational Excellence:
- Conduct thorough investigations and root cause analyses on process inefficiencies.
- Design and document optimized workflows and process maps.
- Recommend process enhancements to drive efficiency and improve customer experience.
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Stakeholder & Communication Management:
- Engage and manage senior stakeholders across departments.
- Prepare and present findings, reports, and recommendations to leadership teams.
- Collaborate with multiple teams, including compliance, risk, IT, and operations, to drive alignment.
Required Skills & Experience:
- Proven experience in digital banking, business analysis, or a related field.
- Understanding of digital banking operations and sales processes.
- Experience working with technology teams to enhance digital banking platforms.
- Ability to conduct market research, competitor analysis, and process investigations.
- Proficiency in process mapping tools (e.g., Visio or similar).
- Strong analytical, problem-solving, and critical-thinking skills.
- Excellent communication and stakeholder management skills, especially at a senior level.
- Experience in financial services or banking is a strong advantage.
Language Requirements: None specified.
This is an opportunity to join Virtusa, an organization that values diversity and fosters a culture focused on continuous learning and development, providing opportunities for every employee to evolve and contribute to impactful results.
