Head of Product - Financial Services

Yassir is the leading super app in the Maghreb region, changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco, and Tunisia, with recent expansions into France, Canada, and Sub-Saharan Africa. Backed by approximately $200M in funding from VCs in Silicon Valley, Europe, and other parts of the world, we offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save, and borrow digitally, ushering the continent into a digital economy era. We’re committed to creating a marketplace that meets people's needs while infusing social values.

Location
Cairo, Egypt / Alexandria, Egypt / Abu Dhabi, United Arab Emirates / Cape Town, South Africa / Johannesburg, South Africa / Lagos, Nigeria / Nairobi, Kenya / Remote

Work Conditions
Full-time / Hybrid

Responsibilities

• Drive product strategy, product roadmap, and product development
• Develop a mass market customer proposition
• Gain a deep understanding of the audience’s needs
• Align stakeholders, direct the product roadmap, prioritise features, build consensus, and coordinate product schedules with the wider business
• Define, hire, coach, and mentor a full team of product managers
• Foster a culture of testing, data-driven decision making, and accountability for metrics and results
• Stay hands-on; while the role includes line management of product managers, initially it will just be you

Requirements

• Strong background in consumer mobile app and/or fintech product management experience
• Experience in payments (acceptance and payouts), e-wallets, or prepaid cards is a must
• Experience in consumer finance or business finance is a plus
• Product team leadership experience
• Proven success in delivering consumer-facing products that drive real user value and meet business financial goals
• Ability to leverage both user experience and A/B testing to find product/market fit
• Capacity to create structure out of ambiguity with a pragmatic "can do" and "make it happen" attitude in a collaborative way
• Experience managing teams across different countries is a plus
• Language skills: French is an advantage